The Study Program at Thessaloniki

WP3: Capacity Building Program – Adapting the Digital Shift
3.1 Study Program
Date: 12th-18th of July 2021

July 12, Monday Arrival Day (Thessaloniki, Greece)
up to 18:00 Arrival of the Participants
19:00-22:00 Welcoming meeting (Capsis Hotel Roof Garden)

July 13, Tuesday Working Day 1 (Capsis Hotel)
Module 1: How to develop an Immersive Experience?
10:00-10:30 Introduction Session
Dr. Efstratios Stylianidis, Vice Rector, AUTh
Dr. Christos Fragkonikolopoulos, Prof in International Relations, AUTh, Project Director
10:30-11:30 Cultural communication and Cultural Organizations: How to
set up and run an effective communication plan.
Ioanna Koutsounanou, Public Affairs Specialist, Embassy of the United States
11:30-12:30 Cultural Communication in the new era. How to make a Difference?
Makis Monastiridis, Head of Marketing & Sponsorship Funding, Thessaloniki Concert Hall
12:00-12:30 Coffee Break
12:30-13:30 Cultural Sector creates new paths for audience engagement in the Digital Post- Covid world
Stella Tsiarvoula, Area Manager, Action AID Hellas
13:30-14:00 Closing Discussion
14:00-18:00 Lunch and free time
18:00-20:00 Thessaloniki Walking tour (meeting point Capsis Hotel)

July 14, Wednesday Working Day 2 (Capsis Hotel)
Module 2: Using Digital Tool for Enhancing Culture Experience
10:00-11:00 Social Robots and application in Cultural Heritage
Dr. Nikos Fachantidis, Prof in Information Technology and Continuing Education, University of Macedonia
11:00-12:00 – 5 star self-guided Cultural Experiences
Tadej Štrok, Navirpo d.o.o
12:00-12:30 Coffee Break
12:30-13:30 Xenios: A combined platform for the protection and promotion of cultural and tourist sites
Dr. Dimitris Stavrakoudis, AUTh Postdoctoral Researcher at Laboratory of Forest Management and Remote Sensing
13:30-14:30 Ο-CITY: Creation of multimedia items for promoting cultural
and heritage aspects of modern societies
Dr. Charalampos Samantzis, EU project manager at Long Life Learning Center, University of Thessaly
14:30-16:00 Lunch and free time
16:00-17:00 Project activities- planning the next steps- drafting the model and brainstorming

July 15, Thursday Working Day 3
Field Trip to the Archeological Park of DION
08:30- Departure to DION
(organized transport by AUTh- meeting point Capsis Hotel)
10:00-12:00 Visit to the Archeological Park of DION
12:30 Departure to Katerini
13:00-19:00 Social event and free time
19:00-19:15 Departure to Thessaloniki

July 16, Friday Working Day 4
5th Thessaloniki International Media Summer
(Digital Transformation and Digital Skills Center DT&S)
09:15- Departure to Digital Transformation and Digital Skills Center (organized transport by AUTh- meeting point Capis Hotel)
10:00-10:45 Discursive Public Diplomacy: Closing the gap between those
who “know” and those that don’t “know”
Dr. Christos Frangonikolopoulos, Prof in International Relations, AUTh
10:45-11:15 Coffee Break
11:15-12:00 Sustainable innovative journalism and new business models
Dr. Renate Schroeder, Director of the European Federation of Journalists
12:00-13:00 Platformization of our daily life in a time of crisis
Dr. Nello Barille, Prof in Media Studies, IULM University of Milan
13:00-14:00 Lunch break
14:00-14:45 Convergence as a power of improvement in media production
Dr. Peter Caks, Teaching Assistant and Researcher, Media Communication Studies, University of Maribor
16:00-19:00 Free time
19:00-20:30 New Waterfront walking tour (meeting point Capsis Hotel)

July 17, Saturday Working Day 5
Study Visit to Byzantine Museum & Workshop (Capsis Hotel)
10:00- Departure to Byzantine Museum
(organized transport by AUTh- meeting point Capsis Hotel)
10:35-13:00 Visit to the Byzantine Museum
13:00-16:00 Lunch and free time
16:00-17:00 Workshop Session, project activities
Drafting the Immersive Storytelling Driven Cooperation Model for Culture Heritage in Western Balkans (Case Stobi, Emona & Viminacium)
17:00-17:30 (coffee break)
17:30-18:00 drafting stories
18:00-20:00 Free time
20:00-23:30 Dinner
(organized by AUTh)

July 18, Sunday Departure Day
11:00 -12:00 Individual meetings between partners or with project
coordinator Blink 42-21 for project management issues (prior appointments)
12:00- Departure